Brand Obscurity. Hey, I'll admit it, I'll probably own one before I die (hopefully). Kind of like motorcycles, why buy a Triumph, Ducati, Moto-Guzzi, Indian, Buell etc. instead of a Honda/Yamaha/Suzuki.....
Or why by a Jeep Gladiator @ 60K+
I bid on a number of items today. Close rate (3/minute) was too low, I like LOTS of stuff closing quickly as it limits what I will call 'fake bidding'. Some deals to be had, not many.
The item I was looking at was the mis-labelled "Makita Mag drill". It was a Milwaukee drill, filthy as sh_t with a damaged cord. It went for 410 I believe. These aren't cheap new. Not sure the drill was any good, but the base was out of range @ 400. I'd buy a chinese knock-off new for 700 instead.